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Socialnomics Is Not The Comics

Socialnomics: How Social Media Transforms The Way We Live And Do Busines. The book by Eric Qualman is an essential one for anyone who wants to understand the implications of social media, and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly.

Our head of social media is the customer, they say in McDonalds. Anyway, recently they named even another one.

See also the Socialnomics video:

Read Eric’s comments about it on his blog.

And what is Social Media ROI?

Další články:

Sociální média: Víc než marketing

Worldwide Fiends: Mapy sociálních sítí

Facebook: Soukromé očko

Technici Comcastu si rádi zdřímnou

United Airlines: Drtiči kytar aneb souboj Davida s Goliášem

Poručík Maury: Otec vyhledávačů a sociálních sítí

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